Social Media Digest #14

The best links I found this week surfing the social web. Vacation notice.

Insights & Opinions

• 5 Corporate Strategies for Employee Blogging by @jowyang

• ReadWriteWeb Predicts the Coming of the Social Relevancy Ranked Search. Interesting stuff. Makes sense.

• Why @jowyang Doesn't Like LinkedIn Recommendations. What do you think of them?

• Blogs Worth Money! "Talking Points Memo" lands the cash. RT/FB @guruofnew

• Google Analytics Doesn't Tell The Whole Story. Especially when it comes to social traffic.

• Twitter Sells Creme Brulee! (And other small business benefits of social media)

• Build Dynamic Brand Identity with Social Media. Last in the CMO Guide to Social Media series.

• Text Mining delivers insights once the purview only of the focus group. Word to consumers: Careful what you say!

• Great Community Manager advice. My favorite "don't force the issue."

• How 007 would tweet if he could? Twenty page Twitter Tip Document from the British Government. http://snipr.com/o7fco

• Why everyone needs a social media policy. Stuff we know, but a good reminder. I hadn't seen "United Breaks Guitars."

• NFL vs. Twitter Smackdown. Twitter wins. And it's not just the Redskins.

• Case Study: Mad Med using social media to promote old media. Hey, whatever works, right?

Stats & Factoids

• How To Get Rid of That Embarassing Post From 2007: Vanish it.

• MySpace Saved By the Music? MySpaceMusic going strong.

• "We're All Digital Marketers Now." Forrester predicts online marketing spending to trend up. Traditional, down.  Great AdAge summary.

• Media/Internet Usage Levels Off. Forrester reports we topped at 12 hours a week online.

• Gen Y more apt to engage in "social commerce" making social media a driver of future online sales.

• Social media good for relationship building, ok at driving sales, policies needed but not always used. Recent survey by eMarketer.

Here's some other stuff you might find useful for keeping on top of things social:

• Scan past link digest posts.
• Get a daily feed of these headlines before the digest publishes.
• Here's a page I maintain with links to some of the more interesting info I come across (I'll make this more sophisticated later).
• My delicious bookmarks.
  
• Come network and trade links on Twitter (@dtheus)
•  Subscribe to this  blog.