What made it through the social web filter this week.
Insights & Opinions
- Marketing - as an industry we still don't get it. IAB's social media metrics lost opportunity
- What we write about: Content gap in blog vs. media coverage is interesting, but what is the pattern?
- MTV Stays on the edge: New show to integrate broadcast, social media and user generated content.
- Social Media Diet: @jowyang prescribes some vitamins for brands experimenting with social media.
- Cult of the new: Don't be second in social media spectacle, the stats don't support it.
- Twitter makes you a better writer? Only if you're trying to be a better writer.
- History Lesson: 5 Eras of social media by @jowyang.
- Ning finally reaches out to developers. A long time coming and very welcome.
- Good Advice: Conversation isn't always welcome and social media should know when to stay out of the way.
- Dell on Corporate Blogging. Short, sweet and inciteful slideshare.
- Twitter as spam. I'm not offended. Does that make me a spammer? I hope not! by @dkrcarter.
- Downside of Crowdsourcing: When enthusiastic fans can be a liability.
Stats & Factoids
- Malware, Data Leakage, Lost Productivity - Oh my! Businesses still suspicious of social networks at the office
- Video going strong: Up 11% Feb-to-Mar '09. YouTube still king, but Hulu merits prince rank now.
- Curious: Adults and teens use social media differently (duh) - but what does it mean?
- OMG Who Has Time To Read It All? 44+ books on social media coming out soon? Actually, I bet there's more...
Here's some other stuff you might find useful for keeping on top of things social:
- Scan past link digest posts.
- Get a daily feed of these headlines before the digest publishes.
- Here's a page I maintain with links to some of the more interesting info I come across (I'll make this more sophisticated later).
- My
delicious bookmarks.
- Come network and trade links on
Twitter (@dtheus)
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